https://www.maureenm-nyc.com/home daily 1.0 2026-02-23 https://www.maureenm-nyc.com/about daily 0.75 2026-01-24 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/5ad7c2f3-e844-45f5-a6ab-fbbc3218ebf6/MaureenMartinez.jpg About - ONCE UPON A TIME… there was a little Filipina girl who aspired to be an architect and drew floor plans of dream homes and restaurants. She used Legos to build the spaces and hosted lavish events for her Polly Pockets. It was all about the details and she enjoyed putting them together to create a vision, from the waitstaff uniforms to the menu. Over time, her love for tinkering landed her at Parsons School of Design where she majored in Product Design. She continued her passion for learning by attending the International Culinary Center and establishing a side gig where she baked and designed custom cakes and desserts. One thing she knows for sure is that understanding people’s needs and giving them the best experience gives her joy. As an industrial designer with over twenty years of experience, Maureen is trained to identify consumer needs and develop products to improve their experience. She holds a Master’s degree in Branding from the School of Visual Arts, where she was honored with the Brand Master award. Maureen is enjoying her journey of self-discovery and continues to redefine herself which allows her to function authentically and with purpose. https://www.maureenm-nyc.com/undivisive daily 0.75 2026-01-03 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/447908bd-804b-4a62-975a-d9bf776a84f1/Book.jpg Undivisive https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/3d8ed13e-fe18-4446-9dac-e3687b0d2848/Perfect_Binding_Brochure_Mockup_1.jpg Undivisive https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/aa37437a-ae14-45ec-b51c-0c92522400cc/Website1.jpg Undivisive https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d2de3794-ad7b-473e-8282-6e1c854d791a/Website.JPG Undivisive https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624743978616-RGTN89BNATUUMOOBZ3CE/Group%2B2%2BIntimacy%2BThesis%2BUpdate%2B%25282%2529.jpg Undivisive - INTIMACY HAS A HISTORY OF CHANGING MEANING Through extensive research including interviews and a historical and cultural audit, we came to understand intimacy as consisting of three elements, Space, Time, and Exchange. We identified Exchange as the defining factor in social relationships. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624744951346-AS9E3QKMIHWYCLQHPJYX/Untitled+presentation+%281%29.jpg Undivisive - THE COVID-19 PANDEMIC HAS CHALLENGED OUR UNDERSTANDING OF INTIMACY It has forced us into new boundaries and borders and has disrupted our understanding of intimacy with one another. COVID has put our lives at a standstill and warped our perception of time and space. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624744739125-0YU5VUNEA2ZHZTMKWXCK/Untitled+presentation.jpg Undivisive - WE’VE BECOME MORE AWARE OF OUR DIFFERENCES COVID has brought upon a reckoning of unequal exchanges and division. With the widening inequality, growing tension over race and ethnicity, and the diminishing of trust manifested during this traumatic time, we have come to realize that our society is in need of repair, from the unequal exchanges built over time. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624746014818-KVKDSVCZVO9WFTMI491D/Untitled+presentation+%284%29.jpg Undivisive - 47% OF AMERICANS BELIEVE COMPANIES WILL BE MORE SOCIALLY RESPONSIBLE In order to heal from divisiveness and manifest the future of intimacy, we need to create a more mutual and fair exchange, a world where everyone is benefitting equally. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d5cc0ef3-8424-4e9f-bdad-cb9bdee7db8f/Book1.jpg Undivisive - BRANDS MUST DISMANTLE DIVISIVENESS AND MEND Undivisive is a guideline for brands and brand leaders who know they need to take a stand to help dismantle divisiveness but aren't sure where to begin. The content of these guidelines will detail different brands and how they have or haven’t practiced intimate exchange well. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1625285516594-GW8O2ON6UWN223J0A653/try.gif Undivisive - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.maureenm-nyc.com/uber daily 0.75 2025-12-28 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624678495234-GCCB7XDWAAPM8F1SBR1J/Uber_shield.JPG Uber - Make it stand out A NETWORK OF DRIVERS https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624678407032-V4XTHCTKX5HANV96OQ5X/Uber_circle.JPG Uber - Make it stand out A NETWORK OF RIDERS https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624677764844-A6IX0MH25MSH5D34NNR4/Uber+Net.png Uber - Make it stand out A NETWORK OF BUSINESSES https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624679472796-AQLDWSX2IXM6D4YUN8MF/Car_Mock_2.png Uber - UBER SHIELD A NETWORK OF DRIVERS Supports a network of drivers committed to women’s safety, equipped with empathy training addressing not just sexual assault, but domestic violence and human trafficking. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624679590743-K2U6PX6W32JGLATNERIU/Circle.gif Uber - UBER CIRCLE A NETWORK OF RIDERS Connects riders with drivers that have been positively reviewed by their circle of friends and acquaintances, establishing a sense of trust before they get into the car. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624680407910-B8RN3V6O4YG5SS8NTI2B/Net_Page.png Uber - UBER NET A NETWORK OF BUSINESSES Builds a network of local businesses equipped with Uber Shield’s safety tools to provide assistance and relief to any woman that feels threatened while off the platform. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624680481756-1KM702V3RU6CB5OI3IJ1/Streets.gif Uber - UBER STREETS A NETWORK OF ALLIES An additional travel app feature called ‘Uber Streets’ calculates walking routes for users to travel through the path of Uber-certified partner establishments ensuring safety even while walking. https://www.maureenm-nyc.com/personal-work daily 0.75 2025-11-07 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/470d9d46-3267-4fd4-a880-a22b387d33af/NeckRing_Port.jpg Personal Work - KAYAN PORCELAIN VASES WITH NECK RINGS The custom of wearing neck rings is related to an ideal of beauty: an elongated neck. Neck rings push the collarbone and ribs down. The neck stretching is mostly an illusion; the weight of the rings twists the collar bone and eventually the upper ribs at an angle 45 degrees lower than what is natural, causing the illusion of an elongated neck. Today, women of the Kayan tribes in Myanmar proudly wear neck rings as a symbol of cultural identity and beauty. This custom is the inspiration for this collection; each piece having its own distinct shape and size. Every piece is unique, yet as a whole creates a unified tribe. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/f2633d0e-2619-4d1f-bcfe-e6561a6972d4/group9.jpg Personal Work - TIPSY WINE GLASSES WITH MOVES While leaving my air conditioner on full blast for two days in a row, I thought to myself, “Poor guy...he must be tired.” So I turned it off and let it rest. I then realized that I often give objects around me certain characteristcs, personalities and emotions. Tipsy is a set of wine glasses inspired by human interaction and movement, be it a group of friends laughing, strangers dancing or a couple having a lovers’ quarrel. These glasses are at constant play with a slight touch of the hand. Made of glass, they are delicate yet they are calling to be played with. In a more serious mood? Simply set the glass on the Acacia wood coaster https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/fe448e57-193c-44c4-bddb-7a4dd1e53e5c/soAP.jpg Personal Work - RELEASE ENERGY CLEANSING BARS Cleansing removes the residual influence of earlier experiences. Researchers have found that washing the body actually relieves the mind of negative thoughts. Just as one can wash away dirt from their body, one can also wash away unwanted thoughts. These soap on a rope emphasizes the concept of washing away negative emotions that one can often feel. It’s a way to start a new day feeling fresh and renewed. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/c7d8277c-b6dc-4558-b451-dbfbee088b9e/Chair.jpg Personal Work - LIGAYA BUTACA EASY CHAIR When the Americans came to the Philippines at the end of the Spanish empire, they saw chairs which they described as “big easy fellows with backs well tilted back and with broad rests for the arms”. They were referring to the “Sillon” or the “Butaca”. Philippine Butacas had a curving seat and a wide reclined back. The arms were flat and long to allow the seater to prop up their feet. Butacas were not upholstered in cloth or leather. Rather, the seats were covered in woven cane or rattan to facilitate ventilation and promote comfort in the humid tropical air. Ligaya is my grandmother’s name and it is also a Tagalog word that means joy. I have fond memories of my grandmother lounging in her Butaca. She is the inspiration for this piece. 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https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1641339941138-BB4HUFJZH5O3EIP1OE9I/BAKEWARE.jpg KitchenAid Average 5 Star Ratings on Amazon.com https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/86844985-1220-4897-ab32-ac0e576a1a02/18-0067-03_QuoteRev1_NEVERFORTOOLING_KA_PTHolder_SSandPlastic_BETTER_final.jpg KitchenAid Production Drawings https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/5b7c9775-3e5f-4bec-8969-ec4cf7af77bc/18-0067-03_QuoteRev1_NEVERFORTOOLING_KA_PTHolder_SSandPlastic_BETTER_final2.jpg KitchenAid https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/f4a874c9-f2d2-40a5-9a15-72e113eef19f/ka_bakeware_color.jpg KitchenAid https://www.maureenm-nyc.com/gone-but-not-forgotten daily 0.75 2025-11-07 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624646761857-1F4RJE7IN9V3509XTX32/LaCaf_Group.jpg Gone But Not Forgotten - LA CAFETIERE MAGNIFIQUE COFFEE LINE La Cafetière offers a comprehensive portfolio of innovative and design-led products focusing on coffee and tea culture. This line offers a classic look with warm copper finishes and wood accents. The Magnifique line includes a gooseneck tea kettle, durable Tritan cold brew coffee maker, a ceramic pour over cone, a glass cold brew coffee maker and an easy clean French press. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624646841474-1Q113ZMXMKV7KIKYF71O/Port1.JPG Gone But Not Forgotten - MARTHA STEWART CUTLERY BLOCK SETS These cutlery block sets were concepts intended for the Martha Stewart Collection for Macy’s. The blocks have a bamboo slotted section and an ABS housing with a soft touch finish. These sets include ceramic cutlery and all-purpose shears. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1624647054909-HG1GFZGACOLUBHMR047I/KAM_Grinders_Good.jpg Gone But Not Forgotten - KAMENSTEIN SALT AND PEPPER GRINDERS The Kamenstein salt and pepper grinders are the perfect addition to any tablescape. The use of mixed materials and finishes creates an elegant and contemporary look. The main body is Acacia wood with copper finished details. It features a ceramic grinder mechanism ideal for grinding pepper and salt. The soft foot is a unique detail that’s functional and practical. https://www.maureenm-nyc.com/listerine daily 0.75 2025-12-28 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/dddcf386-10da-4f08-a754-14177b12da55/60.jpg Listerine - LEVEL OF INTEREST Out of the adolescents and parents we interviewed, 60% said they would be interested in mouthwash specifically designed for people with braces. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6fe15391-e863-4c66-92fb-6eb96a8c1ed3/lineup2.jpg Listerine - THE LINEUP Among Listerine’s extensive product line, most focus on killing germs, reducing plaque, and preventing gingivitis. Yet we didn’t see a product specifically tailored to braces-wearers. Their competitors are playing in this space, but Listerine is not. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/9a8be16e-f667-44ed-96c4-75fae5f2b693/pexels-anna-shvets-3845625.jpg Listerine - THE ROLE OF ORTHODONTISTS We found that the orthodontist is a good point of contact for introducing families to mouthwash. Orthodontists report that they are involved in establishing their patients’ oral care routine “from day one.” Parents report that they established their child’s routine based on the orthodontists’ recommendations https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/a1848b97-da3f-4035-8349-f469157841a1/Child_Braces_1200x628-facebook-1200x628.jpg Listerine - RECOMMENDATIONS Listerine could increase its market share by creating products targeted toward adolescents with braces. By establishing routine use at a young age, Listerine can build brand loyalty with this consumer. Based on our research and high-interest level of our interviewees, we recommended that Listerine invest in research and development for products specifically designed to address the needs of braces-wearers. https://www.maureenm-nyc.com/msg daily 0.75 2025-12-28 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626557639695-M49NQ6IXTV6FERDRTVQD/PART%2B2-%2BMonosodium%2BGlutamate%2B%25282%2529.jpg MSG https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626557678949-MQIRXEV54RXKXOQF2KSI/PART%2B2-%2BMonosodium%2BGlutamate%2B%25283%2529.jpg MSG https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626557732703-T21TR04I838HXC5D2RR9/PART%2B2-%2BMonosodium%2BGlutamate%2B%25284%2529.jpg MSG https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626559476473-OFCRYXE3CICJUMYS3MPC/PART%2B2-%2BMonosodium%2BGlutamate%2B%25287%2529.jpg MSG https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/670de4e7-244f-4169-adc5-79fb59ffd341/FOODS.jpg MSG - UMAMI What is MSG, exactly? It's a naturally-occurring compound found in cheese, mushrooms, tomatoes, and other savory foods—the thing that makes them taste yummy. MSG enhances the savory aspects of umami, a category of taste known as the “fifth taste” that offers a savory meatiness. Just like sugar enhances sweetness, MSG enhances umami. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626554753564-QIWSHK95B7OUJNI293BU/social.jfif MSG - THE ESSENCE OF TASTE Japanese chemist Kikunae Ikeda discovered monosodium glutamate, aka MSG, in 1908 by isolating the molecules from seaweed broth. He formed a company called Ajinomoto, or “the essence of taste” to begin selling MSG to the public. It was commonly used in home cooking throughout Asia and made its way to America in the 1930s. Companies including Campbell’s and Heinz started using MSG in soups, frozen dinners, and many other packaged foods to make them taste better. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/e958ceb3-b90d-4fde-b591-6439139de534/PART+2-+Monosodium+Glutamate+%2811%29.jpg MSG - WHY THE BAD RAP? In 1968, doctor Robert Ho Man Kwok wrote a letter to the editor of the New England Journal of Medicine describing a number of symptoms he experienced whenever he dined at American Chinese restaurants— cold sweats, dizziness, numbness, and heart palpitations. He theorized that MSG was the cause. Although it was not an actual study, the idea that MSG alone led to those symptoms took off as the concept known as "Chinese Restaurant Syndrome." MSG has gotten a bad rap ever since. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0d749aaf-fa2a-40a3-9fc6-985150a472eb/PART+2-+Monosodium+Glutamate+%289%29.jpg MSG - SUPPORT "You know what causes Chinese restaurant syndrome? Racism." - Anthony Bourdain Despite years of side-eyeing MSG, world-renowned chefs support the use of MSG. Researchers have not been able to find any evidence linking it to negative side effects and the FDA and World Health Organization consider MSG a safe ingredient for consumption. It’s actually found in foods many of us love, like Doritos, yet we consume it with no ill effects. So, how can we change people’s perception of MSG? https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626557210545-2LES95AJ50KM4SZBX3CB/PART+2-+Monosodium+Glutamate+%281%29.jpg MSG - RENAME In recent years, the term “umami” has been growing in popularity, but MSG is still vilified. Why? Partially because the name itself sounds scary and it’s not something you want to put in your food. You wouldn’t say you want a nice tall cup of dihydrogen monoxide, would you? You’d want a cup of water. So instead of monosodium glutamate, why can’t we refer to it as umami seasoning? https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626558500795-PS02KHMO1P9H5NP4GKSX/MSG_Main.jpg MSG - REDESIGN Ajinomoto, the leading brand for MSG, already states umami seasoning on its packaging, but they insist on still using the term monosodium glutamate. But again, no one calls salt sodium chloride. Instead of focusing efforts on trying to save a tainted name that’s too far gone and causes confusion and anger, we can promote umami seasoning as the ultimate ingredient that makes flavors sing. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1626559315315-DT8TTH2XHKQN14LACGYR/NYTFF_Header.jpg MSG - REINTRODUCE Ajinomoto will reintroduce itself to the public by sponsoring events like The New York Times Food Festival and announcing the new product of Umami Seasoning. Vendors will offer the public a hands-on experience, to let people know what Umami Seasoning is and try foods using this flavorful ingredient. In addition, influencers like Carla Lalli Music of Bon Appetit can inspire, assist, and align viewers to become potential loyal customers of Umami Seasoning by sharing recipes and educating the public on how to use it in the right amount and the right way. https://www.maureenm-nyc.com/savora daily 0.75 2026-01-05 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1641355531836-GJL0ZIRNVOMJ3829TICS/Savora_Barware_Group_front%252B2.jpg Savora Savora Barware Line https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/b047d444-db44-48b4-9a38-6045231462c3/Bloomies.JPG Savora https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1641355057642-X5PIIJRP8SQU2VA68IGL/Savora.249.jpg Savora 6pc Tool Stand Set https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1641343112634-62F22KGP2G4057CPYU7R/Savora_Group%2B%2B4.jpg Savora 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Launched September 2025 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2a3856c3-a96e-4415-8a46-450dc70a0d4b/JJ_Sid_Vibe6.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2a98c546-a39d-4ea9-89ac-f058fd7d6451/JJ_DesignDirection_BrandValues.JPG JJ Strategic & Brand Framing: Aligning with JoyJolt's brand refresh. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ac8cf412-3d77-421e-8d9b-cd41e27ec658/JJ_Sid_Market.JPG JJ Opportunity for Growth https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2e4a9a36-1e05-4873-8afb-4294ef7b0801/Hold_Market.JPG JJ Opportunity for Growth https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6f13ee31-a9d9-45e9-897f-e671869df502/Hold_bottom1.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d8c4577c-cd48-4de4-bf83-4652b5da25f6/Audience+Profiles.jpg JJ The Perfectly Imperfect Host: Understanding our audience is key to developing products that fit their needs. We've identified that our consumer demographic are mostly female between the ages of 25-44 with an income range between $75-100k. Based on these personas, they want to celebrate everyday simple moments with stylish products without the luxury price tag. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0a3645d9-f949-49e1-91c3-88f4c9c319fd/Sid_ExistingLine.JPG JJ Reviewing the existing product assortment to identify how to position a new line. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/bee6da85-9358-4b84-804a-c5fb1337ef42/Bottom+Pic+Sid4.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/c5fe2379-c19c-4b0c-bb13-4d619ffc7ca6/Problem.JPG JJ Based on JoyJolt customer surveys, consumers are avoiding the use of plastic and are looking for kitchen storage solutions that are functional and stylish. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/af445a57-0a8d-485e-90c0-499f099338d2/JJ_DesignDirection_Form.JPG JJ Form and Functionality: Let's face it, we're not an innovation design house. We want to offer simple solutions with inviting forms that elevate any home experience, from space saving to modularity. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/7cc2346b-f9f6-482a-8ce6-e8a3dbe784cf/Bottom+Pic+Sid5.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d4519103-b202-4d2c-953c-40dacd88722f/StoreVisits.JPG JJ Store Visits: Scoping out the market for inspiration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ae81d47b-9f7e-42c5-b29b-34264bf35a46/Insight.JPG JJ Consumers value functional, space saving storage that compliment their home. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/a60cc601-3f52-4541-a9a3-a18fdcc2b8a4/JJ_DesignDirection_Color2.JPG JJ Color: We want to create a home with cheery yet approachable warm tones. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/dea04462-d9ce-4c3e-9eee-3bfb0076e578/Sid_Research.JPG JJ Desktop research includes reading reviews on existing products to identify pros and cons of specific glassware. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1c5fdeea-29ae-48b6-b5b6-b29618d1f7ec/Solution.JPG JJ To create a modular glass storage system that is suitable for the pantry as well as displayed on kitchen countertops. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d44c074c-f748-4612-ba58-4be79011d025/Hold_bottom2.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/4402e4a6-4a05-4814-8493-bae42fd8f97e/JJ_DesignDirection_Texture.JPG JJ Texture: Where possible, we want to incorporate a subtle yet intriguing tactile feel, focusing on fine and micro-textures. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/64c01a2c-1578-4806-8304-98d0d88e91a6/JJ_Sid_FormStudy.JPG JJ Form Exploration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0cecbef0-4615-4b2b-b0f2-0b050dec7afd/Bottom+Pic+Sid2.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/cc607644-300d-4ad3-a00f-83affeaab5c0/Existing.JPG JJ Reviewing competitors for style and sizes. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/357f44c7-c2a0-48b2-b5d5-fc5653f210e3/JJ_DesignDirection_AreasofFocus.JPG JJ Areas of Focus: Key details that anchor our designs across product lines. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d24836e9-7387-4eb0-9038-700196ec0a65/JJ_Sid_Selection.JPG JJ Form Selections https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/63e45715-7bd4-4d32-96d2-ecc4404bc278/Sidney_ChampagnePour_ChatGPT.jpg JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/06e9a8ff-fd8a-4c66-8cad-0e2f3246c7d6/Concepts1.JPG JJ Initial form concepts https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1761269287746-J797B9Q57ZP0Z0Z729V5/Mood.png JJ The Mood: We want to create a style that is casual and colorful, yet warm and curated. A style that resonates with our Perfectly Imperfect Host. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/02ecdb91-c587-4b5c-8882-09a3d22ba855/JJ_Sid_finalSelection.JPG JJ Final Form Selection Lineup https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/fc4cfe8f-9cf1-4619-8cec-099f472ccd4a/Stacking.JPG JJ Exploration on stacking and modularity based on commonly used canister capacities. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/8ec7f11c-6899-470d-8ec3-def9e771629f/Hold_bottom3.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/fefbd9fd-43a2-4f71-aa02-34cae39325aa/Core+Colors+Solid3.JPG JJ Solid Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0943566a-d1ec-462a-8a50-92214da91472/Stacking_Full.JPG JJ A modular system with endless configurations https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/3985adac-83b8-40f2-bd00-df28130f628e/Bottom+Pic+Sid6.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/951b7403-8434-41ad-8634-320e55e0de69/Core+Colors+Ombre2.JPG JJ Ombre Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ffa0ec94-fa73-4354-aeea-d89edd98b919/CoffeeSet.JPG JJ A set intended for any home coffee station. Also perfect for grains and cereals. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/46eac99f-9bfb-4ca8-a3c3-50d3547b86b7/Core+Colors+Two+Tone2.JPG JJ Two-tone Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/be1c2997-8f02-43aa-aab7-ce9194055336/ColorExploration.JPG JJ Color exploration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/4be7ad52-9fbc-4f6c-892e-84303dad6303/JJ_Sid_Vibe5.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/8fc396ed-f7ea-4933-af6f-b16d1d4a989f/FinalColors.JPG JJ Final Color Selections: Based on interior design trend reports, consumers lean towards a neutral/ warmer color palette when it comes to kitchen counter products. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/c01f0196-2f85-44b3-80c7-d69326f2e5f1/Sid_red.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6fa38724-dc04-4350-818b-0cbeb9bdd0c3/BigSet.JPG JJ Stackable 7pc Set https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d716bfcd-11bf-47b8-bb45-9e4abb4d967f/Sid_burgundy.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766960268721-NYTXN55JXQNCP9Z7PZVR/Tall.png JJ Stackable 3 Pc Pasta/Cereal Set https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ba6fb35b-41b6-4c7d-8ff5-959f496d7e41/Sid_white.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6215d24d-d813-40cf-ae31-05c49c0020d9/32ozset.JPG JJ Stackable 3pc Set with Scoops https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/7c225015-7a20-4d3a-9ee1-615978675e66/Sid_champagne.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/600a1b29-0893-4caf-8537-ca7b63a0f03f/Sid_coupe.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/95e1389b-4fdd-4342-9055-7c896fd21b0e/Sid_stemlesswine.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887799007-AQHBGR4VGYP7QZCI0K71/Sid_stemlessflute.png JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/47a46591-eef3-4179-be09-90f65bb81a67/Sid_stemlesscoupe.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887621373-U82OY34DWSJ7FBCHBEYB/Sid_highball.png JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887840883-R0LIQKTL6E9D69I4N5NN/Sid_dof.png JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/e4ae10e3-8288-4bd3-9c73-f9e61f8bd644/Sid_price.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/9d8c92a5-5fb8-4e6a-81d1-51890f143ab4/JJ_Sid_Vibe3.JPG JJ https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/43987df2-0a22-4b6f-9245-2a871a9135c3/JJ_Sid_Vibe2.JPG JJ https://www.maureenm-nyc.com/home-1 daily 0.75 2026-02-24 https://www.maureenm-nyc.com/about-1 daily 0.75 2026-02-24 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/5ad7c2f3-e844-45f5-a6ab-fbbc3218ebf6/MaureenMartinez.jpg About (Copy) - ONCE UPON A TIME… there was a little Filipina girl who aspired to be an architect and drew floor plans of dream homes and restaurants. She used Legos to build the spaces and hosted lavish events for her Polly Pockets. It was all about the details and she enjoyed putting them together to create a vision, from the waitstaff uniforms to the menu. Over time, her love for tinkering landed her at Parsons School of Design where she majored in Product Design. She continued her passion for learning by attending the International Culinary Center and establishing a side gig where she baked and designed custom cakes and desserts. One thing she knows for sure is that understanding people’s needs and giving them the best experience gives her joy. As an industrial designer with over twenty years of experience, Maureen is trained to identify consumer needs and develop products to improve their experience. She holds a Master’s degree in Branding from the School of Visual Arts, where she was honored with the Brand Master award. Maureen is enjoying her journey of self-discovery and continues to redefine herself which allows her to function authentically and with purpose. https://www.maureenm-nyc.com/joyjolt-1 daily 0.75 2026-02-24 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d61ae15e-2637-4f99-ab26-7513fe6b8f0c/JJ_DesignDirection_Cover2.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0bf3c151-11d3-40b1-ae78-39a73b9fc7bc/JJ_Sid_Vibe4.JPG JJ (Copy) Meet Sidney! Launched September 2025 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1761270990534-6L9WK8DPVQXC45Q38DCC/JW10581%252B-%252BHudson%252BStackable%252BGlass%252BStorage%252BCanister%252BSet%252Bwith%252BWood%252BLids%252BLifestyle8_lores.jpg JJ (Copy) Meet Holden! Launched July 2025 https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2a3856c3-a96e-4415-8a46-450dc70a0d4b/JJ_Sid_Vibe6.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2a98c546-a39d-4ea9-89ac-f058fd7d6451/JJ_DesignDirection_BrandValues.JPG JJ (Copy) Strategic & Brand Framing: Aligning with JoyJolt's brand refresh. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ac8cf412-3d77-421e-8d9b-cd41e27ec658/JJ_Sid_Market.JPG JJ (Copy) Opportunity for Growth https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/2e4a9a36-1e05-4873-8afb-4294ef7b0801/Hold_Market.JPG JJ (Copy) Opportunity for Growth https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6f13ee31-a9d9-45e9-897f-e671869df502/Hold_bottom1.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d8c4577c-cd48-4de4-bf83-4652b5da25f6/Audience+Profiles.jpg JJ (Copy) The Perfectly Imperfect Host: Understanding our audience is key to developing products that fit their needs. We've identified that our consumer demographic are mostly female between the ages of 25-44 with an income range between $75-100k. Based on these personas, they want to celebrate everyday simple moments with stylish products without the luxury price tag. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0a3645d9-f949-49e1-91c3-88f4c9c319fd/Sid_ExistingLine.JPG JJ (Copy) Reviewing the existing product assortment to identify how to position a new line. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/c5fe2379-c19c-4b0c-bb13-4d619ffc7ca6/Problem.JPG JJ (Copy) Based on JoyJolt customer surveys, consumers are avoiding the use of plastic and are looking for kitchen storage solutions that are functional and stylish. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/bee6da85-9358-4b84-804a-c5fb1337ef42/Bottom+Pic+Sid4.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/af445a57-0a8d-485e-90c0-499f099338d2/JJ_DesignDirection_Form.JPG JJ (Copy) Form and Functionality: Let's face it, we're not an innovation design house. We want to offer simple solutions with inviting forms that elevate any home experience, from space saving to modularity. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d4519103-b202-4d2c-953c-40dacd88722f/StoreVisits.JPG JJ (Copy) Store Visits: Scoping out the market for inspiration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ae81d47b-9f7e-42c5-b29b-34264bf35a46/Insight.JPG JJ (Copy) Consumers value functional, space saving storage that compliment their home. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/7cc2346b-f9f6-482a-8ce6-e8a3dbe784cf/Bottom+Pic+Sid5.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/a60cc601-3f52-4541-a9a3-a18fdcc2b8a4/JJ_DesignDirection_Color2.JPG JJ (Copy) Color: We want to create a home with cheery yet approachable warm tones. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/dea04462-d9ce-4c3e-9eee-3bfb0076e578/Sid_Research.JPG JJ (Copy) Desktop research includes reading reviews on existing products to identify pros and cons of specific glassware. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1c5fdeea-29ae-48b6-b5b6-b29618d1f7ec/Solution.JPG JJ (Copy) To create a modular glass storage system that is suitable for the pantry as well as displayed on kitchen countertops. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d44c074c-f748-4612-ba58-4be79011d025/Hold_bottom2.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/4402e4a6-4a05-4814-8493-bae42fd8f97e/JJ_DesignDirection_Texture.JPG JJ (Copy) Texture: Where possible, we want to incorporate a subtle yet intriguing tactile feel, focusing on fine and micro-textures. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/64c01a2c-1578-4806-8304-98d0d88e91a6/JJ_Sid_FormStudy.JPG JJ (Copy) Form Exploration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/cc607644-300d-4ad3-a00f-83affeaab5c0/Existing.JPG JJ (Copy) Reviewing competitors for style and sizes. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0cecbef0-4615-4b2b-b0f2-0b050dec7afd/Bottom+Pic+Sid2.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/357f44c7-c2a0-48b2-b5d5-fc5653f210e3/JJ_DesignDirection_AreasofFocus.JPG JJ (Copy) Areas of Focus: Key details that anchor our designs across product lines. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d24836e9-7387-4eb0-9038-700196ec0a65/JJ_Sid_Selection.JPG JJ (Copy) Form Selections https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/06e9a8ff-fd8a-4c66-8cad-0e2f3246c7d6/Concepts1.JPG JJ (Copy) Initial form concepts https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/63e45715-7bd4-4d32-96d2-ecc4404bc278/Sidney_ChampagnePour_ChatGPT.jpg JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1761269287746-J797B9Q57ZP0Z0Z729V5/Mood.png JJ (Copy) The Mood: We want to create a style that is casual and colorful, yet warm and curated. A style that resonates with our Perfectly Imperfect Host. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/02ecdb91-c587-4b5c-8882-09a3d22ba855/JJ_Sid_finalSelection.JPG JJ (Copy) Final Form Selection Lineup https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/fc4cfe8f-9cf1-4619-8cec-099f472ccd4a/Stacking.JPG JJ (Copy) Exploration on stacking and modularity based on commonly used canister capacities. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/8ec7f11c-6899-470d-8ec3-def9e771629f/Hold_bottom3.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/fefbd9fd-43a2-4f71-aa02-34cae39325aa/Core+Colors+Solid3.JPG JJ (Copy) Solid Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/0943566a-d1ec-462a-8a50-92214da91472/Stacking_Full.JPG JJ (Copy) A modular system with endless configurations https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/3985adac-83b8-40f2-bd00-df28130f628e/Bottom+Pic+Sid6.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/951b7403-8434-41ad-8634-320e55e0de69/Core+Colors+Ombre2.JPG JJ (Copy) Ombre Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ffa0ec94-fa73-4354-aeea-d89edd98b919/CoffeeSet.JPG JJ (Copy) A set intended for any home coffee station. Also perfect for grains and cereals. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/46eac99f-9bfb-4ca8-a3c3-50d3547b86b7/Core+Colors+Two+Tone2.JPG JJ (Copy) Two-tone Color Selection: Evergreen and Seasonal https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/be1c2997-8f02-43aa-aab7-ce9194055336/ColorExploration.JPG JJ (Copy) Color exploration https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/4be7ad52-9fbc-4f6c-892e-84303dad6303/JJ_Sid_Vibe5.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/8fc396ed-f7ea-4933-af6f-b16d1d4a989f/FinalColors.JPG JJ (Copy) Final Color Selections: Based on interior design trend reports, consumers lean towards a neutral/ warmer color palette when it comes to kitchen counter products. https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/c01f0196-2f85-44b3-80c7-d69326f2e5f1/Sid_red.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6fa38724-dc04-4350-818b-0cbeb9bdd0c3/BigSet.JPG JJ (Copy) Stackable 7pc Set https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/d716bfcd-11bf-47b8-bb45-9e4abb4d967f/Sid_burgundy.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766960268721-NYTXN55JXQNCP9Z7PZVR/Tall.png JJ (Copy) Stackable 3 Pc Pasta/Cereal Set https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/ba6fb35b-41b6-4c7d-8ff5-959f496d7e41/Sid_white.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/6215d24d-d813-40cf-ae31-05c49c0020d9/32ozset.JPG JJ (Copy) Stackable 3pc Set with Scoops https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/7c225015-7a20-4d3a-9ee1-615978675e66/Sid_champagne.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/600a1b29-0893-4caf-8537-ca7b63a0f03f/Sid_coupe.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/95e1389b-4fdd-4342-9055-7c896fd21b0e/Sid_stemlesswine.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887799007-AQHBGR4VGYP7QZCI0K71/Sid_stemlessflute.png JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/47a46591-eef3-4179-be09-90f65bb81a67/Sid_stemlesscoupe.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887621373-U82OY34DWSJ7FBCHBEYB/Sid_highball.png JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/1766887840883-R0LIQKTL6E9D69I4N5NN/Sid_dof.png JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/e4ae10e3-8288-4bd3-9c73-f9e61f8bd644/Sid_price.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/9d8c92a5-5fb8-4e6a-81d1-51890f143ab4/JJ_Sid_Vibe3.JPG JJ (Copy) https://images.squarespace-cdn.com/content/v1/609b306b84bf403213798e81/43987df2-0a22-4b6f-9245-2a871a9135c3/JJ_Sid_Vibe2.JPG JJ (Copy)